TIPS FOR EFFECTIVE SOCIAL MEDIA MARKETING

Social media is a marathon; you cannot reach the finish line without patience and determination.

1. Before you even begin, you need to understand the platform psychology, understand why people are on that platform and then create a message for them. It’s not social media, it’s Facebook, Twitter, LinkedIn, Pinterest, etc…
2. Social media is a marathon; you cannot reach the finish line without patience and determination.
3. Use social media to create an opportunity for engagement, do not force it, do not try to convert at the beginning of the relationship, be patient.
4. Use the right content on each platform but mind the context, content is king but context is god.
5. Quality story telling always win. From the beginning of marketing, quality story telling has always won, so let’s keep doing it, now in micro moments.